Award-winning identity design for a boutique New York sound studio. The idea was to create a sense of materiality for this small shop. The creative inspiration came from the challenges faced by the physical design of the space…the wall’s sound boards. Integrating these someone unattractive sound panels into our design for the interiors meant handstitching the industrial fabric with a “forest” graphic, including drawings of moose and owls. This handwork was then translated into the company’s identity system in a modern way.